Fair Use Guidelines for Educational Multimedia

Copyright Law

The Copyright Act of 1976 became effective in 1978 as Public Law 94-533. It provides that copyright owners have the exclusive right to reproduce, prepare derivative works, distribute, perform, display, transfer ownership, rent or lend the creations. It also provides that educators may use portions of copyrighted material. The principles listed below are factors considered that would likely cause the use to be deemed fair:

Purpose of use: The purpose and character of the use is educational in nature.
Status of Original Material: The copyrighted work has been previously published since the creator of a work intends for it to be viewed by the public.
Amount of Material: A portion of the work may be used, but not a substantial portion. Substantial constitutes a large amount and/or a central or critical part of the original work.
Marketability: The marketability of the copyrighted work will not be impaired.

Copyright Guidelines

The The Fair Use Guidelines for Educational Multimedia of 1997 were drafted by a diverse group of interested parties. The agreed upon interpretation of the fair use provisions of the Copyright Act are currently endorsed by twenty-three associations including the U.S. Copyright Office and the U.S. Patent and Trademark Office. They are not legally binding; however, they do define the educational audience and provide the following guidelines:

Definition:
Educational multimedia, as it relates to these guidelines, incorporate students’ or educators’ original material, such as course notes or commentary, together with various copyrighted media formats including but not limited to motion media, music, text material, graphics, illustrations, photographs and digital software which are combined into an integrated presentation.

Permitted Uses:
Educators may use their own educational multimedia projects, created for curriculum-based instruction in face-to-face instruction, student directed self-study, remote instruction, peer conferences, and for their own professional portfolio. Students may perform and display their own multimedia projects in the courses for which they were created and may use them in their own portfolios as examples of their academic work.*

Since the Fair Use Guidelines for Educational Multimedia are merely criteria to be evaluated and not legally binding, an attorney should be consulted with if there is any doubt as to whether a use is a fair one.

These guidelines are available for non-profit activities of nonprofit education institutions at all levels of instruction whose primary function is supporting research and instructional activities of educators and student. (Our media festival projects fall under these guidelines as one of our purposes in the festival is for students to produce these products in order to learn the process.) Students may use portions of lawfully acquired copyrighted works in their academic multimedia programs with proper attribution and citation and may perform their program for educational purposes and may retain it in their personal portfolios as examples of their academic work.

Portion limitations:
" Motion media – 10% or 3 minutes text material – 10% or 100 words
" Music - Up to 10% or 30 seconds
" Illustrations and photographs – up to 5 images of an artist or photographer in its entirety, no more than 10% or 15 images from a collective work
" Poem – entire poem may be used if less than 250 words, no more than one poem by a poet or 5 poems from an anthology
" Longer poems – 250 words but no more than one poem by any poet or 5 poems from an Anthology

Exercise caution in using digital material downloaded from the Internet. Access to works on the Internet does not automatically mean that these can be reproduced and reused without permission or royalty payment. Credit should be given on the screen. Written permission to use extended portions of material is to be kept on file by the sponsoring teacher.

Copyright Sources and Instructional Resources

Fair Use Matrix for Teachers
Copyright Kids
Cyberbee

State Media Festival

Friday, April 30 2010
Clayton County Professional Learning Ctr
1087 Battlecreek Rd
Jonesboro, GA 30236

Registration database and contact information must be submitted to Joni Jones with Rockdale County Schools by email by
April 9, 2010 jonibjones@rockdale.k12.ga.us
(770) 860-4213

Projects must arrive at Clayton State University Library on or before
April 16, 2010
at the latest to be considered.

Clayton State University Library
ATTN: Dr. Gordon Baker
2000 Clayton State Blvd.
Morrow, GA 30260